How to sell indoor/outdoor Lighting on Overstock.com
If you are a manufacture of indoor/outdoor lighting and you are interested in selling your products on a retail website such as Overstock.com, eCommerce Trade is the right place for you to start. Our company takes your manufactured products and sells them like they were our own. By providing excellent customer service, optimal product placement and working with top-of-the line retailers; eCommerce Trade will help you get your items sold. Here’s some info on how you can start selling indoor / outdoor lighting products on a site like Overstock.com…
Find Your Product Specialist
After deciding what retailers you’d like to work with (in this case, Overstock.com), you will want to get in touch with a product specialist. An indoor/outdoor lighting specialist will be able to help determine which keywords and meta tags are best used for your specific product. Knowing the unique details of your lighting products is important for the specialist to determine the type of product placement and display photos that will work best to maximize the sell of your product.
Choose to White Label (or not) Your Products
Are you concerned with associating your online e-commerce business with your storefront business? Consider a white label service that will make sure your online products are not associated with your storefront business. This white label service changes the marketing images, SKU numbers, meta tags, keywords, product names, etc. to protect your in-person brand. You may also choose to not white label your products, instead promoting your storefront business and online business as one company across the board.
Provide Excellent Customer Service
Another important step to selling your indoor/outdoor lighting products on an online retailer like Overstock.com is becoming prepared for the numerous customer service calls and emails that are sure to come in. You’ll need to answer shipping, packaging, delivery and set-up questions for consumers, as well as provide product descriptions and installation instructions. Choosing a company like E-commerce Trade to handle the customer service side of things will help you focus on what you do best – manufacturing your product and keeping up with all those sales.
Selling your indoor/outdoor lighting products on Overstock.com starts by getting in touch with a great ecommerce company like E-commerce Trade. With a large supply of products, great product placement, and marketable images and descriptions, you’ll be on the road to ecommerce success in no time. Reach out to us at eCommerce Trade to get started today!